YouTube, Now with Click-to-Buy

YouTube, Now with Click-to-Buy
YouTube has begun placing click-to-buy links beneath videos. This is the beginning of a greater plan to offer YouTube as an e-commerce platform to interested companies.
Amazon, iTunes, EMI Music and Electronic Arts are among the first to get a crack at the [...]

SEW Experts: Is Your SEM Truly Looking at Search Holistically?

SEW Experts: Is Your SEM Truly Looking at Search Holistically?
To achieve SERP nirvana, your search engine optimization and paid search efforts must have the same goal. In today’s Search Marketing Crossfire column, “Is Your SEM Truly Looking at Search Holistically?,” Chris Boggs and Frank Watson [...]

Google Stock Downgraded to Hold; Local.com Authorizes Stock Repurchase Program

Google Stock Downgraded to Hold; Local.com Authorizes Stock Repurchase Program
Soleil Securities has downgraded Google stock (GOOG) from “buy” to “hold.” Their reasoning is that ad-driven companies will see a slowdown to the weak economy and that Google is already experiencing a slowdown in growth of [...]

SEW Experts: SEO Link Building Fundamentals

SEW Experts: SEO Link Building Fundamentals
Link building is often a slow and arduous process that unfolds over a long period of time. But the rewards are large and it’s a fundamental requirement for marketing any Web site, regardless of how established it may be. In [...]

SEO, Site Search, and Email Marketing Ranked as Most Important to Online Retailers

SEO, Site Search, and Email Marketing Ranked as Most Important to Online Retailers
E-tailers rate SEO, site search, and email marketing as the most important e-commerce technologies when it comes to promoting their businesses, according to new survey data released by SLI Systems.

91% of the retail [...]

Friendster Now Supports Facebook Developer Community

Friendster Now Supports Facebook Developer Community
Have a Facebook app? Well, now you can deploy it on Friendster. They’re now supporting the Facebook Developer Community. It comes almost two months after deploying the OpenSocial API. This could be a good opportunity if you’re looking to go [...]

Senator Kohl Wants Oversight of Google-Yahoo Deal

Senator Kohl Wants Oversight of Google-Yahoo Deal
Senator Herb Kohl (D-Wis.) is okay with the Google-Yahoo deal, but he wants the DOJ to keep a close eye on the implementation. In a letter to Assistant Attorney General Thomas Barnett, Kohl, Chairman of the Judiciary Subcommittee on [...]

YouTube Insight Now Shows Which Part of Videos are Hottest

YouTube Insight Now Shows Which Part of Videos are Hottest
YouTube has introduced a new feature to its Insight analytics. The feature is called Hot Spots (not to be confused with Live Search’s “hotspots”) and it shows which part of a YouTube video are the most [...]

Gas Shortages Lead to Increased Web and Audio Conferencing

Gas Shortages Lead to Increased Web and Audio Conferencing
Since Hurricanes Gustav and especially Ike, a slowdown in Gulf Coast refineries have created gas shortages in the southeast. The gas station near my house runs out every other day, it seems.
But in tough times come rare [...]

Google Wants Government on Its Client Roster

Google Wants Government on Its Client Roster
Google has opened a new office in Reston, Virginia and staffed it with sales people tasked with getting their products used in the government. Their neighbors include widely known government contractors including Northrup Grumman and Raytheon.
Their challenge is to [...]

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