Does AT&T’s 1993 Equal Orwell’s 1984?

March 19, 2010 by admin  
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Does AT&T’s 1993 Equal Orwell’s 1984?I’ve not been AT&T’s biggest fan over the last few months. IMO, they’ve been greedy, uncaring and they are guilty of not putting their customers first. But I’ll give them this, they have insight and they understand the potential of technology. And it appears that they have [...]

Nielsen’s New Metrics Means a Shake-up at the Top

March 17, 2010 by admin  
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Nielsen’s New Metrics Means a Shake-up at the Top If you buy online media, you are probably already aware that Nielson will rank sites based on time spent versus page views. Is this a good idea? Well, sort of. Pros: It [...]

Facebook Tops Google As Most Visited Site in U.S. Last Week

March 16, 2010 by admin  
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Facebook Tops Google As Most Visited Site in U.S. Last Week
You could see this coming a mile away.
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What will be the Top Stories at SES New York 2010?

March 15, 2010 by admin  
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What will be the Top Stories at SES New York 2010?
I’ve been out talking to journalists and bloggers about SES New York 2010, which gets underway the week of March 22nd. One of the questions that I’m frequently asked is: “What will be the [...]

Yahoo!’s March 2010 Search Update Underway

March 12, 2010 by admin  
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Yahoo!’s March 2010 Search Update Underway
The announcement was as short as usual.
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The Difference Between Online and Retail Product Positioning

March 11, 2010 by admin  
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The Difference Between Online and Retail Product PositioningSeems like a no-brainer on this blog, huh? I tend to agree with the majority of Seth Godin’s opinions, but he couldn’t be more wrong on this one. Specifically, Godin contends that brick and mortar stores position product based on what is easy [...]

Tagged. 8 Random Things

March 10, 2010 by admin  
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Tagged. 8 Random ThingsCord tagged me earlier, and I’m finally getting around to 8 random things you may or may not know about me: 1. If I weren’t in advertising/marketing, I would be a chef. I love cooking…just hate cleaning. 2. In the months before [...]

Wazap Adds Browser Search Plugin

March 9, 2010 by admin  
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Wazap Adds Browser Search PluginThe gaming search engine now offers a way to gain Wazap information from Google, Yahoo and MSN Live SERPs. When you do a search for game-related terms, the plugin offers a new box above the number one position that links to news, cheats, articles, etc. I love the concept, [...]

Google AdWords Calls Your Bluff

March 8, 2010 by admin  
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Google AdWords Calls Your BluffIf you haven’t read about the change in Google AdWords’ change for top placement, let me summarize: Let’s assume a marketer plans on supplementing a poor Quality Score with an unrealistically high maximum Cost per Click (CPC) price. That person must prepare to have his/her bluff [...]

PageRank Explained

March 7, 2010 by admin  
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PageRank ExplainedJ.P. sent me a great post this morning describing the intricacies of PageRank. Most of this wasn’t news to us. In fact, it was nice to see more scientific proof to what we’ve said for years. Here are a few things that we learned: PR(A) [...]

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