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Google Enables Cross-Language Search for Enterprise Search Appliance

admin — Tue, 06 Jan 2009 15:05:09 +0000

Google Enables Cross-Language Search for Enterprise Search Appliance

If your business is global, then you likely have many documents in foreign languages. In order to help employees find documents in languages other than their first, Google has enabled cross-language searching for enterprise customers using the Google Search Appliance.

Queries will be passed through a translation engine which will enable search in several languages. Users can choose the document to be returned to them in any of the available languages.

Google Mini and Google Search Appliance owners can head to this link at Enterprise Labs to check out the new feature.

Google Releases AdWords Editor Version 7.0

admin — Mon, 05 Jan 2009 17:05:04 +0000

Google Releases AdWords Editor Version 7.0

Just two and half months after releasing Version 6.5, Google has launched the new version of AdWords Editor. Version 7.0 is now available for Windows and Mac. Be sure to back up your work before you upgrade. You can import your work into 7.0 once it’s been deleted.

Here’s what to expect with the new version:

First page bid estimates: AdWords Editor now uses first page bid estimates for your keywords. Minimum cost-per-click (CPC) bids are no longer used.
Keyword Quality Score: The Keywords tab now displays the Quality Score for your keywords.
Keyword Opportunities locale: Tailor your keyword suggestions to a particular language and location by changing your Keyword Opportunities locale.
Campaign targeting in the data view: You can view your targeting settings in the new ‘Language’ and ‘Location’ columns on the Campaigns tab. These columns are hidden by default, but you can select them with the column chooser.
Send feedback to Google: Help us improve AdWords Editor by enabling usage tracking in your AdWords Editor settings (Tools menu > Settings).
Other updates:
- The ‘Volume’ column on the Keyword expansion tab of the Keyword Opportunities tool now shows absolute numbers (traffic for the last month) instead of scaled values.
- The Keyword Opportunities tool isn’t available for draft accounts.

Check out the release notes for more info.

Is Friend Connect Just Another Revenue Source for Google?

admin — Mon, 05 Jan 2009 15:05:04 +0000

Is Friend Connect Just Another Revenue Source for Google?
Earlier this month, the Google team released “Friend Connect”, a platform that lets webmasters add social featurs to their sites. The tool, which currently works on WordPress and Twitter among others, was however developed with the main goal to generate additional income for the company in order to better face the ongoing financial crisis.

After Initial Boom, Cuil.com Hits Bottom in Traffic

admin — Sun, 04 Jan 2009 15:05:10 +0000

After Initial Boom, Cuil.com Hits Bottom in Traffic
Launched back in July Cuil.com, the search engine developed and managed by former Google employees born with the specific aim to contrast the Google dominance in the search engine market, is now hitting a record low in traffic.

YouTube Rolls Out HD, Niche Landing Pages

admin — Sat, 03 Jan 2009 19:05:09 +0000

YouTube Rolls Out HD, Niche Landing Pages

YouTube has enabled HD viewing following the recent format change to a wider layout for videos. In case you’re HD unaware, high def videos require a widescreen format for optimal viewing. That’s why all the fancy pants LCD HD tvs are widescreen. YouTube was prepping for HD videos online with the format change.

Just click “watch in HD” under an HD-enabled video and it will automatically play in HD. You can also visit the new HD videos section to browse HD videos. If you need to prepare your videos for the new widescreen format, click here for the FAQ.

Another addition is new niche landing pages for YouTube. The new pages are for News (http://www.youtube.com/news), Music (http://www.youtube.com/music), and Movies (http://www.youtube.com/movies).

Google`s Trust Rank and Hilltop Algorithms

admin — Fri, 02 Jan 2009 19:05:10 +0000

Google`s Trust Rank and Hilltop Algorithms
PageRank is not the only algorithm Google uses to determine relevancy of pages. In this article we discuss two more publicly known algorithms Hilltop and Trust Rank. Keep reading for some enlightenment on how the world s most popular search engine ranks web sites….
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Marissa Mayer To Leave Google?

admin — Thu, 01 Jan 2009 03:05:13 +0000

Marissa Mayer To Leave Google?

Rumor has it Google VP Marissa Mayer will be leaving the company in 2009, Gawker reported.

Mayer, vice president of search products and user experience, joined Google from Stanford’s graduate computer science department in 1999 as the company’s first female engineer. She also is a part-time introductory computer programming teacher at Stanford and has been given the Centennial Teaching Award and the Forsythe Award.

In a recent interview Mayer seems to contradict these rumors when she talked about the future of search and Google. “We think that when you look at the winning search engine in 2020 and what traits it’s likely to have, we think the one thing that will be true is that it will understand more about you the user.”

Mayer was the keynote speaker at SES San Jose 2007 and is one of the more public faces of the company. She has worked with many of the company’s newer products and has been known as a long time advocate of the minimalist homepage.

The easiest traffic I have ever had

admin — Tue, 30 Dec 2008 13:06:05 +0000

The easiest traffic I have ever had
3Way link is a new product from Jonathan Ledger. The Product is made to increase traffic by double or more by putting your site at the top of Google. That means no more writing articles or blogs to …

On the Go or at Home: Keep Tabs on Santa’s Whereabouts

admin — Tue, 30 Dec 2008 07:05:09 +0000

On the Go or at Home: Keep Tabs on Santa’s Whereabouts

If your kids are like mine, it’s been a bit difficult for them to sit still, focus on anything and have good behavior because of their extreme excitement about opening presents tomorrow. Need help keeping them occupied? Let them track Santa via the interwebs.

Google is the official partner of NORAD Santa, which reveals Mr. Claus’s real time location on the all important Christmas Eve. If you have to go out for last minute shopping, you can even track Santa via Google Maps for Mobile.

Of course, because of time differences, Jolly Ol’ St. Nick is already on his way. In fact, as of this post, he was getting stuck in chimneys in Southeast Asia! (Don’t worry, he’ll wrangle himself loose and make it to all the homes just in time.

Who knew Santa could be so geographically educational? Enjoy your holidays and don’t forget to leave out the cookies and milk! (And carrots for the reindeer).

YouTube.com Responsible for Over 25 Percent of Google Queries

admin — Mon, 29 Dec 2008 21:05:08 +0000

YouTube.com Responsible for Over 25 Percent of Google Queries
According to a startling statistic recently published by ComScore, YouTube.com would be responsible for 25.4 percent of the overall search queries served by the search engine giant, compared to 17.4 percent in November 2007.